Microsoft Advertising. (Or, how not to do viral marketing)

After turning the other cheek taking over two years of brand-kicking from Apple, Microsoft’s marketing department began to hit back last month with a series of sitcom-esqué advertisements featuring ex-CEO Bill Gates acting alongside (ex-actor?) Jerry Seinfeld.

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The Great Economic Recession 2008

Here in the UK the news isn’t good. It’s almost impossible to ignore the news in the media. Just in case you’ve been living under a rock; I’ll recap the last 18 days. We’re in a recession and it’s official.

“Britain is facing “arguably the worst” economic downturn in 60 years which will be “more profound and long-lasting” than people had expected”

- Alistair Darling (UK Chancellor) in the Guardian, Saturday 30th August 2008.

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Web browser wars: Room for one more? Google launch "Google Chrome"

Google today released their new open-source web browser for Windows, “Google Chrome”. It builds upon Mozilla Firefox but doesn’t replace it, yet. I’ve been using Chrome for all of 15 minutes and this article is a whistle-stop tour through the unique selling points. Read more

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